Content strategy services

Direction without good writing is just a plan. Good writing without a strategy doesn't drive sales. The two are inseparable, which is why I work on both.

How I work

I work with B2B tech companies that are publishing consistently and not seeing much back for it. Usually the marketing team is capable and working hard. What’s missing is a clear picture of what to publish, for whom, and how any of it connects to how buyers actually make decisions.

Most content consultants deliver work and move on. I don’t. I explain the thinking behind every recommendation, so by the time we’re done you understand not just what your content should do, but why. And what to do next without me.

Where we start

Content strategy audit

A rigorous look at what you’re publishing, why, and whether any of it is actually doing what you think it is. Most audits find a lot of wasted effort and a few things worth doubling down on.

Starting at 3500

Fractional Strategy Retainer

Ongoing strategic support for teams that need a senior content mind without a full-time hire. I work with you month to month, as embedded as you need me to be.

Starting at 1500/month

Content strategy and Copywriting

Happy Clients

Let's bring clarity to your content marketing

Send me a message to get started

Amanda Thomson